Daphadil Creative

3/22/16

Movie Memories

I began working with Larry's blog in 2010 and have assisted with technical and design issues over the years. Recently Larry requested a refreshed look and feel to match the marketing direction for his site.

Below is a screen capture of the home page. I created four banners with custom illustrations, highlighting each of Larry's talents.
Also, take note of Larry's endorsement under the image.

11/19/13

email | Heartland Package

Email marketing campaign promoting the Heartland channel
Role: Designer and Developer

Gathered requirements and programming assets, worked with marketing personnel to achieve desired message
designed and illustrated custom graphics in conjunction with program marketing assets. Designed in accordance with theme, target audience, corporate visual standards (style guide) and usability standards.
Developed html to render across multiple platforms, tested email rendering on 30+ platform/browser/email-client combinations using Litmus. Managed Email list to target audience and scheduled launch via Responsys.